Grow Your Business While Supporting Your Community on 94.1FM 3WBC

Reach a loyal local audience across Whitehorse, Boroondara and Monash — plus listeners worldwide via streaming — with cost-effective, standout sponsorship.

Sponsorship Packages (2025)

Program Sponsor

• 2 × 30-sec messages per weekly program
• $800 / 13 weeks · $3,000 / 52 weeks

Station Sponsor

• 5 × 30-sec messages per week (ROS, Mon–Fri)
• $1,600 / 13 weeks · $6,000 / 52 weeks

Breakfast Programs Sponsor

• 2 × 30-sec messages per Breakfast Program (Mon–Fri) = 10 per week
• $3,200 / 13 weeks · $12,000 / 52 weeks

NEWS Service Sponsor

• Minimum 7 × 5-sec intro messages per day (Mon–Fri)
• $2,000 / 13 weeks · $7,600 / 52 weeks

* Agency commission: 10% available on all schedules.

What’s Included

• Copywriting, voice-over recording and production (if required)
• Sponsor logo and link on the 3WBC website

Why Sponsor 3WBC?

• Live broadcasting 17 hours daily; your message gets heard
• Diverse programs across music, lifestyle, sport and community topics
• Limited to 5 minutes of sponsorship per hour — your brand stands out
• Cost-effective compared to commercial media
• Tax-deductible and GST-free

Audience Snapshot (Greater Melbourne)

• 1M+ weekly community radio listeners, averaging 17.1 hours
• 60% male · 40% female
• 63% aged 25–54; 22% aged 55+
• 83% value community radio for local information & participation

About 3WBC 94.1FM

94.1FM 3WBC is a volunteer-run, not-for-profit community station serving Whitehorse, Boroondara and Monash, reaching 400,000+ locals and a worldwide streaming audience. We broadcast live 17 hours a day with a diverse mix of music, lifestyle and sport that connects our community.